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Facebook Marketing 101: What No One Is Talking About

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Facebook Marketing 101

Facebook proves that it is the most popular social media platform, with over 2 billion active users globally. If you want to boost brand awareness and increase profits, Facebook works remarkably well. You can grow your page organically or run paid ads to expand your brand’s reach. Fortunately, you can use a free video maker with tons of video ad templates to make the process easier. 

With this digital solution, you can create ads even if you don’t have any editing experience. When you leverage the right tools, you can gain more followers and amplify engagement rates. However, Facebook ads are not the only surefire way to get attention. Don’t forget the organic component! In this article, we explore what no one is talking about. We will teach you ten best-kept secrets about growing your Facebook Business Page. Stay tuned to these marketing hacks that can serve as your Facebook blueprint in scaling up your brand. 

Make Sure You Complete the Right Information

If you want to get more attention and followers on your Facebook page, you must start with a solid foundation. Don’t forget to fill your page with correct and complete information, including your industry and working sectors. Facebook provides tons of options, so pick what works best for you. For example, you can fill up the following if it applies:

  • Working days
  • Working hours
  • Location
  • Business type
  • Description 
  • Email address
  • Official website
  • Phone number 

When you complete all these details, Facebook considers your business serious and legitimate. As a result, the page would even suggest different steps to improve your page. If you want to reach your target audience, do this commonly skipped part. Fill things manually to ascertain you get all the details right. 

Facebook Marketing

A Woman Taking Video of Her Friend · Free Stock Photo (pexels.com)

Work on the Profile Picture and Cover

Ever heard of the saying, don’t judge the book by its cover? Well, this doesn’t apply to our favorite social network because the majority of Facebook users judge you by your cover and profile pic. If you want to foster trust and showcase your brand’s authenticity, use a high-quality profile picture and cover image. You should resize your images properly so that they can fit the aspect ratios of the platform.

This strategy helps attract more users to your page. Thus, you must take the time to design it to ensure you make a great impression on anyone who drops by. It would help to follow these tips:

  • Pick a clear cover image that showcases your brand’s values
  • Do not use a random photo cover or profile
  • For the profile, your logo will also work

Prioritize Publishing Content Regularly

Your audience always wants to hear something new. For this reason, you should use publish regular content on your page. This strategy helps you create more engagement on your page. At the same time, it attracts people to your store and website, increasing both foot and site traffic. 

For best results, work on good quality content. Use your digital tools, for example, ready-made templates in your free video maker, to come up with different ideas. Besides, these are customizable to fit your needs. Moreover, steer clear from substandard content because this will turn off your followers and create a negative impression. 

Capitalize on Hashtags

When crafting captions, most people forget to use hashtags. Keep in mind; this hashtag will help your content reach the right people who may need your goods or services. Sadly, some newbie marketers use generic hashtags like #viral or #trending. They erroneously think that putting these tags will automatically make their posts popular. However, this is nothing but a myth.

Instead, research important keywords related to your brand and use those. Utilizing the right hashtag results in marketing your message to the right group of people. Thus, use relevant hashtags that are connected to your posts. Otherwise, this tactic may backfire, and your message will not get to the right group. 

Facebook Marketing

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Man in Black Round Neck Shirt Recording a Video · Free Stock Photo (pexels.com)

Make Your Own Videos With a Free Video Maker

Make your videos and upload them on Facebook because videos reign supreme. Compared to other content formats like long posts or plain images, videos have the best engagement rates. Use your free video maker to curate fun video content like:

  • MTV’s
  • Slideshows
  • Q&As
  • Video testimonials
  • Behind the scenes footages
  • How-tos
  • Product reviews

You can play around with your free video maker and create all sorts of compelling video content. Your followers will love this because videos entice the most senses. Unlike long articles that take time to read or flat pictures, videos can say a lot of information and show all angles in a short snippet. No wonder Facebook users love videos and cannot get enough of them.

Work Hard on Inviting Friends

If you want to increase your Facebook page likes, do not be ashamed and invite your friends. First of all, there’s nothing embarrassing in seeking support from your friend’s list. If they are close to you, chances are they will gladly like your page. Hence, after creating the Facebook page, use the prompt that invites all the friends in your personal account to like your page. 

From there, you can also send a private message to your close friends to please like the page. Rember, the worst they can do is say no, and that’s okay. But at least you tried! Because if they say yes, then you are one step closer to increasing your follower count. 

Share Page Content in Your Timeline

Make it a habit to post whatever you put on your Facebook page into your own main Facebook profile. Don’t put your hard work to waste. After tweaking your videos in your free video maker or editing blog post, give your content more exposure by sharing it. 

On top of that, don’t forget to ask your close friends to share the post as well. You can also tag people who have a lot of followers, so your post will appear on their timeline. This move expands your reach by leaps and bounds. And of course, don’t forget to leave a reply to comments and answer questions. 

Final Word

In summary, Facebook is an excellent platform that can do wonders for your business. Utilize these secret hacks to grab more customers for your business. Though most people don’t talk about these strategies, following them will increase your page followers. Besides, if you are truly determined to see your page grow, create high-quality content consistently. And while you’re at it, cross-post this to other platforms like Twitter, Instagram, and LinkedIn. The more, the merrier!

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Cryptocurrency

Top Web3 Marketing Agencies You Can Trust

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Web3 Marketing Agencies

Web3 is totally a new step in the world wide web, that involves big concepts like decentralization and relying on token economics.  And the most important thing which should be mentioned is that marketing strategies that operate for Web2 don’t really require it to run for Web3. 

So, if you are a business owner of a Web 3 project then, you might require the help of a professional Web3 marketing agency. 

What do you know about the Web3 Marketing Agency? 

Web3 has been recognized as the recent trend of the Internet, growing from the prior iteration by merging recent concepts and technology to create a durable and robust infrastructure for all of us.

Let’s take a quick recap on Web 1.0, Web 2.0, and Web 3.0 : 

Web 1.0 (1989 -2005) was a read-only web from which people can go through the information mentioned on sites. Whereas Web2.0 (1999 – 2012) is known as a read-write web where people are able to read and write content on applications and websites. Web 3.0 (2006 – currently available) is supported via artificial intelligence where people can read, write and communicate through content that involves 3D illustrations on websites and apps. 

Basically, Web3 technology aids people in managing their data, while crafting a decentralized version of the world wide web. It provides sufficient data protection and privacy that maintains the risk of hacking at bay. 

Look at these statistics:

  • According to 81% of customers, Web3 is a technology that aims to uplift people’s lives happier and improve overall wellbeing.
  • Web3 is a concept that is slowly gaining traction in the market and receives about 195,000 monthly Google searches.
  • Additionally, about $4.5 billion fund has been raised by over 438 Web3 businesses.

Hiring a company that is knowledgeable about this new market is a fantastic option because there is so much about Web 3.0 that is novel and unknown.

The top Web3 marketing agencies in the market. 

Here is the list of top web3 marketing agencies as follows – 

1. OTT

OTT is a leading full-service provider agency that is determined to assist in the field of token and NFT marketing. The company holds the experience of many years in the crypto and blockchain world.

The services in which OTT are experts are Content marketing, Display advertising, influencer marketing, Website design, and storytelling, Social media advertising, Guerilla marketing

2. SingleGrain 

This agency is among the top digital marketing agencies and Web 3.0 marketing agencies that can enhance your earnings with customized blockchain marketing tactics. Their highly skilled team of web marketing experts is creating tactics for Web3 products. The services it provides are blockchain and cryptocurrency marketing, Digital strategy, Decentralized autonomous organization (DAO) consulting, NFT marketing, Search engine optimization, Content Marketing, Paid promotion, PR tactics, and promotion, token distribution strategy, Community building, and management, and Decentralized applications (dApps management)

3. Coinbound 

Coinbound is another crypto marketing agency that assists blockchain and NFT brands to grow virtually. 

The prominent services that the agency provides are Community building and management over Twitter and Discord, Search engine optimization, Web3 blog management, Influencer, and thought-leader marketing, Content marketing, and Web3 PR service.

4. Crowdcreate 

Crowdcreate is also the most recognized marketing agency that delivers services in crypto and marketing. 

The primary service the agency provides is Community building, Influencer /PR marketing, investor marketing, Web3 viral referral marketing, social media marketing, Token management, NFT strategy consulting, and Web3 community management.

This agency offers personalized pricing plans as per your business goals and requirements. 

5. Blockwiz

Blockwiz is established with the motive to assist crypto and blockchain brands. More than 70 crypto experts work for the company to help their clients in every way possible.

The services that the agency serves are our Discord and Telegram community management, influencer marketing, Crypto content writing, PR and sponsored articles, crypto video creation, Search engine optimization, and  Pay – per click marketing.

6. Lunar Strategy 

Lunar Strategy is a marketing company with expertise in the Metaverse and Web3. The company is a Google Partner Web3 marketing firm, has joined with a group of cryptocurrency enthusiasts and keeps up with the most recent marketing trends in the cryptocurrency and blockchain sectors.

Pay-per-click ad marketing on Twitter, Linkedin, Instagram, and others, social media management, search engine optimization, content marketing, landing page optimization, exchange listings, public relations, influencer marketing, community building, and SEO are some of its main services.

What Services do Web3 Marketing Agencies Offer?

There are some ICOs within the Web3 niche that have benefited significantly from partnering with a marketing agency that can provide quantifiable results. However, Nevertheless, what are the actual services they provide? A Web3 marketing agency can provide a number of different services in addition to what is listed below:

web3-marketing-agency-offer

The Bottom line 

Mentioned Web3 marketing agencies in the list are counted among the top companies, that offer numerous kinds of services as per your requirement. Therefore, You can go through all the marketing agencies and later on can select a specific company as per your needs. Although, all the companies are particularly providing top-notch services that totally relate to your business. And in terms of price, you can check their packages and match them with your budget.

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Digital Marketing

What Is an SEO Agency?

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SEO Agency

If you’re new to the business world, you might wonder what an SEO agency does.

SEO is one of the essential aspects of modern-day marketing. But not everyone has the expertise to perform it and do the work themselves.

We’ve put together this article to show you precisely what is an SEO agency and why you must hire one.

Keep reading to get the lowdown on the benefits of an SEO agency.

What Is an SEO Agency?

SEO stands for Search Engine Optimization—a strategy to help your business reach the top in search engine rankings.

An SEO agency is a company that provides services to help businesses improve their SEO. This can include keyword research, link building, and content creation. They can also help companies to track their progress and make necessary changes.

What Does an SEO Agency Do?

SEO agencies employ a team of content writers, web developers, and SEO specialists. They work together to improve a website.

Sometimes, an SEO agency may also provide other online marketing services such as pay-per-click (PPC) advertising, social media marketing, and email marketing.

They optimize the website’s content, structure, and on-page elements. They create quality backlinks to a website to further improve its ranking.

The Benefits of Working With an SEO Agency

An SEO agency can help businesses to grow online.

Increased Visibility, Rankings, and ROI

This is the main aim of every SEO agency. Increased exposure means more website visitors, which results in more leads. More leads mean more sales and money for your business.

More Targeted Traffic 

This means that visitors visiting your site are more likely to be interested in your offer. They can be potential customers or clients.

Saves Time 

Trying to optimize your website on your own can take hours, if not days, and you may not even see results. An agency has the experience and know-how. They can do all the work for you and, in most cases, get you better results.

Do you want to know more about what they could offer? If yes, look here for more benefits of working with an SEO agency.

How to Choose an SEO Agency  

There are a few things to keep in mind before you hire an SEO agency to work with. Ask about their process and what kind of results you can expect.

Finding an agency that is a good fit for your business is also essential. Look for an agency that uses ethical SEO practices, such as white-hat techniques. This is to avoid getting your website penalized by search engines.

Do some research and ask for recommendations. Reach out, compare prices and get more information.

The Future of SEO Agencies

Agencies are likely to be more focused on enhancing the overall user experience. This includes improving the quality of the content and more accessible website navigation.

They should be able to keep up with the latest algorithm changes and adjust their client’s campaigns accordingly. It’s better to start working with one now to get your business on the right track.

Now that you know what is an SEO agency, there should be no confusion. You can now start looking for agencies to help you get the most out of online marketing.

Are you ready to take it to the next level? Read more of our blogs!

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Digital Marketing

A Complete Guide to Domain Name Ideas

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Domain Name Ideas

Are you looking for a great set of domain names to make a fortune?

Domain names have long been used as great digital assets to make a fortune. Even today, when anyone can make a website, domain names are still a great investment.

But how do you choose a great domain name — especially when so many great ones have already been taken?

This quick guide will show you some great domain name ideas that you can consider for your portfolio.

Here’s what you need to know:

The Guidelines of Buying a Domain Name

When you look for a new domain name to buy there are a few basic guidelines to consider. These aren’t necessarily hard-and-fast rules but they might help you find profitable domain names.

Here’s what you should consider:

  • It has a popular TLD extension
    • These can include .COM, .ORG, .NET, etc. It can also use popular extension used in industry such as .TV and .IO
  • The name should be a short as possible
  • It should be a word in common usage or that reaches a particular niche
  • It shouldn’t be a trademarked name unless you own the trademark
  • It should reflect a product, service, idea, location, action, etc.

These guidelines are ideal for acquiring a great domain name. Now let’s look at how you can find domain names that you can sell to potential buyers.

How to Reach Buyers

In most cases, you won’t sell your domain names to fellow investors. You want to look for an entrepreneur who’s intent on creating a website for their brand.

For example, you can start by looking at a particular niche that you can market to. For example, let’s say you’re trying to market to the cryptocurrency industry.

You want to buy domain names that fit this niche. Look for words that are popular in the cryptocurrency industry. These can include words such as:

  • Bitcoin
  • Crypto
  • Cryptocurrency
  • HODL
  • Fiat
  • Ethereum
  • Altcoins

After you find your ideal name then look for the TLD extension that works best for you. .COM will always sell and for particular industries there are other domain extensions that are popular.

For example, .IO is very popular among tech companies and digital companies. .TV is great for television stations, film production companies, streaming websites, video creators, etc.

It’s also best to collect a series of domain names before putting them up for sale. You should create a landing page on which you showcase your different domain names.

On the landing page place your contact information so that potential buyers can reach out to you.

Those Are the Best Domain Name Ideas

Now you know the best domain name ideas and how to sell them to potential buyers.

You want to follow our best practices of finding the ideal domain names. These should be short names that have popular domain extensions.

After you amass a collection of domain names, create a landing page to promote them. Reach out to buyers looking at creating a website for their particular niche.

You can find more entrepreneurial content on our blog.

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